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SarathTalks

jugaad_innovation

Jugaad Innovation: A Frugal and Flexible Approach to Innovation for the 21st Century

By Jaideep Prabhu, Navi Radjou, Simone Ahuja

Navi Radjou, Jaideep Prabhu, and Simone Ahuja have done extensive research on business and innovation. Navi Radjou an innovation and leadership...
“Jugaad” common word in India. “Jugaad” means non-conventional, frugal innovation or in simple word “hack”. How this jugaad innovation has created original and innovative ideas which have transformed life and given companies growth. It covers huge examples from west to east of how a jugaad builds a company.This book is not about India but rather about building an innovative product from available resources to solve a problem.

Categories

Management

Publisher Name

Publisher Random Business

ISBN 10

9788184002058

ISBN 13

978-8184002058

ASIN

B008M7S1CM

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